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Public Relations 101: Intro Guide to PR

Every business and organization has a story.  The question is - HOW do you share your story with the rest of the world?  How do you control other stories and conversations about your...

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Creating an Event Marketing Timeline

What was the last event that you attended? Was it a startup launch party or a trade show? A 5K or seminar? While these events seem very different, and they are, to the brands and...

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How to Write an Effective Press Release

Press releases are one of the easiest ways to engage the media and get your story published. If you’re looking to spread information about your brand or company, whether you’re a...

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Event Marketing: Engaging with the Media

If you build it, they will come...right? You’ve spent the time and money, organizing and planning your event, but without any guests, even the most extravagant event will fail. How do...

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Measuring the Impact of PR

Public relations and the growth of your business go hand in hand. The products you try because of a recommendation, the businesses that you invest your money in due to a good review, this...

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Brand Reputation Management

Google, Google Maps, TripAdvisor, Yelp, Amazon, Facebook, Instagram, Snapchat, and others are all industry

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